In recent years, as consumers increasingly prioritize visual experience when purchasing televisions, the demand for high-quality TV products has risen significantly. This shift has led many manufacturers to move away from cost-effective strategies and focus more on product quality. In 2017, the entire television industry saw a return to "painting," with quality becoming the main factor in development. As a strong competitor in next-generation display technology, OLED TVs have made a significant impact in this year's market, showing unprecedented vitality.
According to data from AVC, global shipments of OLED TVs increased by 91.1% year-on-year in the first seven months of 2017 compared to 2016, while the Chinese market saw an even higher growth rate of 109.7%. This indicates a promising trend for OLED technology, which poses a major challenge to traditional LCD TVs. However, high production costs and limited panel supply have kept OLED prices extremely high, deterring many potential buyers.
To address this issue, Skyworth recently launched the S8 series of OLED TVs at a price of only 9,999 yuan, marking the first significant price drop in the OLED TV market. This move is a landmark moment for the industry, making OLED TVs more accessible and paving the way for broader adoption. The 9,999 yuan price point not only brings OLED TVs down from their previous premium status but also sets a new benchmark for LCD TVs.
The Skyworth S8 OLED TV is not just about affordability—it offers impressive design and performance. With a 4.7mm ultra-thin bezel, the TV features a sleek, minimalist look that blends seamlessly into any living space. The black front panel exudes a calm and sophisticated atmosphere, while the ultra-narrow frame enhances the visual impact. The body is only 4.7mm thick, and the base is made of metal, giving it a premium feel.
In terms of sound, the S8 is equipped with JBL audio technology, featuring advanced "magic sound technology" that ensures clear, immersive audio. The external front-end design minimizes sound distortion, delivering transparent and powerful sound. The back of the TV is elegantly finished in gold, with a large area of metal wire drawing material adding to its luxurious appearance.
The interface is well-organized and rich in features, catering to high-end users. The remote control is designed with ergonomics in mind, offering a comfortable grip and standard Bluetooth voice functionality for easy operation.
During objective testing, the Skyworth S8 achieved an NTSC color gamut of 95.71%, meeting wide color gamut standards. The self-luminous nature of OLED allows for true blacks and an infinite contrast ratio, providing a more realistic picture quality than LCDs. The TV also supports HDR and Dolby Vision, enhancing brightness, contrast, and depth.
In system UI, the S8 runs on the upgraded Cool Open System 6.0, featuring a waterfall-style design that pushes personalized content based on user preferences. It includes a powerful A53 quad-core CPU, 2GB RAM, and 16GB storage, ensuring smooth performance and quick access to a wealth of content.
Skyworth has partnered with Tencent Video and Penguin TV, offering a vast library of movies, TV shows, games, and educational resources. Users also get a free one-year membership, eliminating the need for additional subscriptions.
Overall, the Skyworth S8 OLED TV combines cutting-edge technology, elegant design, and competitive pricing. It stands out as a true "LCD TV Terminator," proving that OLED can be both high-performing and affordable. This model marks a turning point for the industry and showcases Skyworth’s commitment to bringing innovative technology to the masses.
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