Skyworth Digital Tencent wants to fly higher with VR outlets?

Skyworth Digital and Tencent’s cooperation on the miniStation micro-game console has been receiving much attention since it officially disclosed in Tencent’s launch activities in November last year. According to the 2015 annual report of Skyworth Digital recently released, miniStation is positioned in the home console market. In addition to the standard version, the VR version will be launched. With the support of Tencent's improved payment and social ecological chain and rich game resources, miniStation is expected to obtain a large amount of The user has become an entry point for Skyworth Digital to enter the game and enter the field of VR. An estimate of the progress of product launch was also made. The Skyworth miniStation project will be launched in the first half of this year.
In this cooperation between Tencent and Skyworth Digital on the miniStation micro-gaming project, research, manufacturing, marketing, sales and content other than the game are the responsibility of Skyworth Digital. Tencent is responsible for the provision and operation of game content. Both parties share the user platform and operating income. . Skyworth Digital's powerful smart terminal R&D, manufacturing capabilities, and offline and online channels, coupled with the launch of the VR version and Tencent’s huge content resources and user base, the miniStation is expected to become a scarce entry point for home-side VR application scenarios.

Playing Tencent games on the miniStation is similar to the mobile-end experience and seamlessly links Tencent's game, social and payment systems. Tencent games were mainly released on mobile phones and PCs. The miniStation is mainly used for the living room entertainment market. The miniStation can realize the experience of mobile games on the big screen of the living room TV. All operations can be completed through the touch screen on the mobile phone. A large number of mobile games are available. Players are their potential users.

Based on the main advantage of Skyworth Digital, we believe that the miniStation is positioned between the high-end game consoles and TV boxes in the blue sea area. With Tencent's massive resource support and mobile phone support, users can be able to minimize their learning thresholds and pay sharing accounts. The improvement of ecosystems such as the system will also help miniStation stand out in the home console market. It is foreseeable that miniStation is expected to become a great weapon for Skyworth’s digital game following video, entering the game and entering the field of VR. The listed companies, with their own manufacturing, channels, and after-sales advantages, are expected to share the huge stream of games.

Due to the difficulties of international high-end game consoles entering China, China's video game market is mainly carried by smart Internet TV boxes. China’s online games, mobile games, and page travel development models catalyze Chinese users’ habits of creating free games and social games. The success of Perfect World’s launch of “No Winter OL” also proves that the European market also recognizes free-to-air video game models and high-end The types of games that game consoles prefer single-play games have become increasingly unsuited to the current Internet age. Some analysts believe that new trends such as free video games, sociability, and leisure will become more obvious, and the potential market size is expected to exceed 40 billion yuan and the future 3 years will continue to maintain rapid growth.

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