Hongyu Optoelectronics: fancy LED market search engineering partners

Recently, the reporter found on the website of Hongyu Optoelectronics Technology Co., Ltd. that information on the participation of engineering partners from various provinces and cities was announced. In the industry, Hongyu Optoelectronics has used the lights and tubes to sing overseas. This time, the initiative to throw hydrangea to the engineering partners is based on what kind of motives? In what ways will the company win the initiative in the engineering field? Real dynamics, the reporter interviewed Yu Lijun, general manager of Hongyu Optoelectronics Technology Co., Ltd.

Yan’s in-depth analysis of the LED market has really provided a professional class for journalists. He said that the seasonality of LED products is obvious, generally five, six, seven months is the off-season, after the National Day and the Spring Festival, the government will increase the construction of municipal lighting projects, the demand for LED products will increase, the manufacturing enterprises will There is some stimulation. At the same time, some large-scale events organized by the state will also bring a certain degree of growth to sales. For example, in the early stage of regional conferences such as Shanghai World Expo and Hangzhou West Lake Expo, many enterprises have joined the competition for municipal and road lighting projects. He also emphasized that this year's Beijing Olympic Games will also bring opportunities for domestic LED companies to face a hundred years of hardship.

Marketing director Wang Yanru told reporters that high-power LEDs are mainly used for municipal projects, and the profit point will be relatively higher. At present, the LED field has not undergone major reshuffles, and there are many small factories. Many enterprises lack a complete system to manage, and technical problems cannot be solved. Moreover, there are differences between the domestic and foreign markets. Customers who cooperate under normal circumstances in foreign countries will not easily change the cooperative manufacturers as long as there are no serious quality problems. However, almost every single project in China has to consult a lot of enterprises, and finally finalized. Therefore, entering the domestic engineering field has certain advantages for large-scale enterprises like our Hongyu Optoelectronics, and the company has also made substantial adjustments in product research and development and after-sales service in order to achieve a bumper harvest in the Olympics.

This year, the company has developed a variety of new products, high-power LED street lights, underwater lights, floodlights, etc. have been available. It is reported that next, Hongyu Optoelectronics will hold a city brand promotion conference in Central China, and will invite relevant government departments, local engineering and cooperation customers and related media to participate. In the second half of the year, the Yangtze River Delta and Northeast China will also actively respond to the promotion of products in the context of the conference.
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